Confessions of a hiring manager: What I’m really looking for when I review your resume and portfolio

After reviewing hundreds of resumes and portfolios as a hiring manager and head of content design, Sarah Woodard can tell you this: Most folks are doing it wrong. It’s not always about sharing metrics. Or clever microcopy. Or having pixel-perfect portfolios.

In this talk, we’ll break down what signals senior leaders actually look for, the mistakes that weaken your case, and real examples of strong portfolios that aren’t necessarily what you’d expect.

If you’ve ever wondered why you’re not getting interviews, this is the inside look you’ve been missing.

In this session, you’ll learn how to:

• Understand what hiring managers really evaluate. Learn the key signals senior leaders look for in resumes and portfolios beyond metrics, visuals, or polished microcopy.
• Identify and avoid common application mistakes. Recognize the patterns and decisions that immediately weaken a candidate’s case and reduce interview chances.
• Demonstrate strategic thinking and level alignment. Learn how to present your work to show strategic impact and clearly communicate whether you’re operating at an IC, senior, or leadership level.