Kate Agena

VP of Content Design, SAP

Kate Agena is VP of Content Design at SAP and a longtime advocate for content people having more power to influence how digital experiences get built. With a Ph.D. in rhetoric and nearly 20 years of experience leading distributed teams, she brings a mix of theory, practice, and empathy to how UX content shows up in organizations.

She is the founder and host of the Content Design Leaders community, a space for content design leaders who want a safe space to learn from one another, talk honestly about their work, and not go it alone.

Button 2026 session

What got us here won’t get us there: Repositioning content design for what’s next

Sign up for Button email!

Be the first to hear about Button events, free content design resources, and special offers.

Thanks! Check your inbox to confirm your subscription.
‍ 👉 IMPORTANT: Firewalls and spam filters can block us. Add “hello@buttonconf.com” to your email contacts so they don’t!

Oops! Something went wrong while submitting the form.