You always have too much to do. You’re juggling too many projects, too many meetings, and the constant pressure to deliver high-quality work under tight deadlines. Sound familiar? You’re not alone. This is a reality for many content designers, and it can lead to frustration, diminished impact, and burnout.
But there’s good news: Change is possible. This workshop will teach you systems, frameworks, processes, tools, and AI-supported strategies that can help overloaded content designers work more efficiently and scale their impact. You’ll also learn how to collaborate strategically with stakeholders to effectively manage competing priorities and ever-increasing expectations. Finally, we’ll talk about how to avoid (or recover from) burnout by learning how to focus your time and effort where it matters most while also caring for yourself.
You’ll learn how to:
- Leverage your team’s existing work to accelerate the creation of customized content components, patterns, and templates that improve efficiency and consistency.
- Draw on user research and analytics to create style guide content that your design partners will find useful.
- Apply scrappy AI-based solutions to improve content design ops efficiency.
- Prioritize and triage incoming requests strategically and transparently.
- Set boundaries without compromising relationships with stakeholders.
- Teach your design partners how to embed content design into their workflows.
- Build a content design ops roadmap and use it to make the case for more resources.
Meet your speaker
Meet your speakers
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Barbara Blythe created the first content design system at Cisco, where she’s enjoying the challenge of building a new content design ops practice from the ground up. Drawing on her background as a Latin professor, she loves teaching content design teams how to develop systems and tools that can help them produce better product content more efficiently at scale. She lives in Virginia Beach, where she enjoys snorkeling, birdwatching, and spoiling her pet koi.



