AI Focus Day

October 24

AI is shaping how content design happens across teams, tools, and industries. That’s why we created AI Focus Day: an optional, full-day add-on to help content professionals navigate this fast-changing space with purpose.

Get clarity and find confidence in our rapidly-changing roles.

AI Focus Day helps you cut through the noise and take control of your AI journey.

You’ll spend a full day with fellow content designers, strategists, and leaders digging into the biggest questions facing our field:

  • How do we meet rising expectations for using AI at work, both ethically and effectively?
  • How do we learn fast and stay relevant when everything keeps changing?
  • How can we help shape the technologies we’re being asked to use?

Our sessions cover tools, risks, team workflows, and more, delivered by speakers who understand the real-world pressures content folks face. You’ll walk away with insights, skills, and next steps you can actually use.

Why attend AI Focus Day as a team?

It’s a shared learning experience that supports strategy, not just skill-building.

Attending AI Focus Day together can help your team:

  • Get aligned on the role of AI in your org’s content work
  • Build a shared vocabulary for evaluating tools and risks
  • Jumpstart planning for policies, practices, and training
  • Learn from others navigating similar challenges

All team passes make it easy to participate together or async, wherever your team is located. They also offer a significant discount compared to buying individual tickets.

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